A lot of factors can affect how well a website will rank on search engines. What role does metadata have in this process?

(A) Helps your website stand out from the competition

(B) Allows you to input lots of keywords so that you appear for all of them

(C) Provides search engines with more consistent and clear information about what’s on the website

(D) Allows you to place sales promotion offers within the search results


Metadata is very important for SEO because it provides important information about the website and the particular post that is ranking in the search engine. The metadata is not visible to visitors and its main purpose is to provide more consistent and clear information about the contents of your website to the search engines.


This question is a part of the Google Digital Unlocked and Google Digital Garage Certification exams. You can find all the latest updated questions and answers to both exams on our website in the Google Digital Garage and Google Digital Unlocked pages.

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