(A) Give users as many options as possible.
(B) Turn casual visitors into loyal users.
(C) Tailor your experience to your users’ situation.
(D) Focus on your users’ goals.
(E) Ensure that users know what action to take on your site.
(F) Employ a clear structure to guide users.
This question is a part of the Adsense Multiple Customer Management Exam and Ad Manager 360 Reseller Exam. You can find answers to all the questions asked in both exams in our Adsense Multiple Customer Management Exam Answers page, and Ad Manager 360 Reseller Exam Answers page.