According to the instructor, which of the following is the most important reason why cultural change is so difficult?

(A) Cultural values tend to define who people are.

(B) Top management defends organisational culture.

(C) Cultural change is impossible.

(D) People treat culture to be obvious and normal

Explanation

Cultural change is so difficult because people become identified with an organisational culture and can resist culture change as a result.

Culture in an organisation is defined by the values of the organisation and the members tend to bind themselves in these values. The people in the organisation believe that their behavior is defined by cultural values and it is very difficult to change the core values of the company hence it is so difficult to change the culture in an organisation.

Conclusion

This question is a part of the Weekly Quiz 2 section from the Organisational design: Know your organisation course. You can check out all the quiz answers to this exam in our Organisational design: Know your organisation Quiz Answers page.

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