Ad Exchange API Basics Assessment Answers 2020

This exam is a part of the Authorized Buyers API Basics course. Before you get to the answers below here are some facts about the exam.

Exam Name – Ad Exchange API Basics Assessment.

Total Questions and Passing Score – 7 Questions and Passing Score is 80%

Exam URL https://skillshop.exceedlms.com/student/path/4151-authorized-buyers-api-basics

Q.1 – What method is used to verify that an API call is allowed to access a specific Ad Exchange account?

(A) Authorization tokens are passed between the client and the API.

(B) Reporting data is used to ensure that the correct data is received.

(C) Encrypted calls are used to exchange data between accounts.

(D) DoubleClick support enables the Ad Exchange account for API access.

Q.2 – Managing client access to the Marketplace through the Ad Exchange API provides what benefit?

(A) Buyers can manage client invoicing directly in the API.

(B) Buyers can submit client’s creatives to the Marketplace.

(C) Buyers can check their client’s creatives against pre-targeting.

(D) Buyers can see the status of their client’s negotiations.

Q.3 – Britta wants to see how many impressions were lost at each stage of the bidding process. What feature of the Ad Exchange API would she use to get this information?

(A) Billing API

(B) Marketplace API

(C) RTB Breakout API

(D) Creatives API

Q.4 – Which is a benefit for buyers using the Ad Exchange Creatives API?

(A) Automatically generated reports

(B) Easy assignment of creatives for pre-targeting

(C) Creative testing

(D) Bulk submission of creatives

Q.5 – You could build an alerting system for when bid filtering exceeds a certain amount by using which API feature?

(A) Pre-targeting API

(B) RTB Breakout API

(C) Marketplace API

(D) Creatives API

Q.6 – How can buyers test the API request and response using live data?

(A) Reference the RTB Breakout

(B) Use the “Try this API” widget

(C) Review the Ad Exchange Help Center

(D) Check Ad Exchange reporting

Q.7 – How does the Ad Exchange Creatives API help buyers ensure their creatives are set to successfully compete in the auction?

(A) It’s easy to assign creatives to pre-targeting.

(B) It’s easy to retrieve a list of active creatives.

(C) It’s easy to run checks on creative approval status.

(D) It’s easy to bulk submit creatives.

Q.8 – Which API feature exposes granular data around where in the pipeline bidders are missing the chance to win an ad impression?

(A) RTB Breakout API

(B) Pre-targeting API

(C) Marketplace API

(D) Creatives API

Q.9 – Which is a benefit of using the data available through the RTB Breakout API?

(A) Buyers can run A/B tests on their landing pages.

(B) Buyers can automate modifications to bidding.

(C) Buyers can automate modifications to their creatives.

(D) Buyers can run A/B tests on their creatives.

Q.10 – Bulk submission of creatives is a benefit of which API feature?

(A) RTB Breakout API

(B) Marketplace API

(C) Creatives API

(D) Pre-targeting API

What is Ad Exchange API Basics Assessment?

This exam is conducted by Google via Skillshop which tests the understanding of using a lot of exclusive features of the Authorized Buyers through the Authorized Buyers API. You are tested on the main features of this Authorized Buyer API including Real-time bidding which is automated, management of creatives, bid filtering, Marketplace API, etc.

This course has five units. The first unit is Find efficiency with the Ad Exchange API, the second unit is Set up your Ad Exchange API, the third unit is Manage creatives with the Ad Exchange API, the fourth unit is Make deals with the Marketplace API, and the fifth unit is Check bid filtering with RTB Breakout API.

The exam consists of a total of 7 questions and you have unlimited time to complete the exam. The certificate is valid for a period of 12 months and if you fail in your first try then you can retake the exam after 24 hours.

Conclusion

This article provides all the answers with detailed explanation so that you don’t just get the correct answers but you actually understand the reason behind the answers. You can check the answers to all other Authorized Buyers exams in our Doubleclick Ad Exchange Assessment Answers page, Ad Exchange Brand Controls Basics Assessment Answers page, Programmatic and Ad Exchange Assessment Answers page, and Optimize bids and creatives Assessment Answers page.

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