Alex read a lot about Google App campaigns, and he’s eager to start one of his own. What’s the first thing he should do before jumping into Google Ads interface?

(A) Create a library of assets he might use during the ad creation process.

(B) Gather feedback from people already using his app regularly.

(C) Define a goal he wants to achieve with an App campaign.

(D) Conduct thorough research on apps belonging to similar businesses.


This question is a part of the Google Ads Apps Certification Assessment. You can find all the answers asked in this exam in our Google Ads Apps Certification Assessment Answers page.

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