(A) Understanding: You can make sure you don’t miss details that are important in understanding your buyer’s context.
(B) Effective communication: You can have a structure for communicating your prospect’s story back to them, helping them know that you heard them.
(C) Advising: You can position your products and services as a solution to your buyer’s challenges.
(D) Identifying: You can have a clear way to measure whether a potential lead is a good fit for your offering.
This question is a part of the HubSpot Inbound Sales Certification Exam. You can find answers to all the questions asked in this exam in our HubSpot Inbound Sales Certification Exam Answers page.