As a digital strategist, Jared wants to add something extra to his ads to give users more incentive to click and convert. He’s considering using the two optional field paths in the URL component of the ad, but needs to be certain his messaging will fit. How many total characters can he use in each of these optional paths?

(A) Unlimited number of characters in each

(B) Up to 15 characters in each

(C) Up to 10 characters in each

(D) Up to 10 characters in one and 5 in another, for a total of 15

Conclusion

This question is a part of the Google Ads Search Certification exam. You can find answers to all the questions asked in this exam in our Google Ads Search Certification Exam Answers page.

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