As the owner of a new restaurant, Susan is considering her potential customer’s journeys in order to establish her business in the area. What’s the first step a potential customer might take when going through the journey phase?

(A) View an online advertisement of the new restaurant.

(B) Fill out an online email subscription form to receive alerts.

(C) Call to inquire if the restaurant accepts dinner reservations.

(D) Recommend the restaurant to her social media friends.


This question is a part of the Google Ads Measurement Certification Assessment exam. You can find all the answers to this exam in our Google Ads Measurement Certification Assessment Answers page.

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