Before you get to the answers below here are some facts about the exam.
Exam Name – Bid Manager Brand Controls Basics Assessment.
Time Limit and Format – There is no time limit and the format is Multiple Choice.
Total Questions and Passing Score – 4 Questions and the Passing score is 100%
(A) Digital content labels
(B) Motion picture ratings
(C) Video ad position
(D) Viewability of 20 percent or greater
(A) Publishers tell Google which content is suitable for ads.
(B) All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.
(C) Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.
(D) It categorizes content into three categories: low, medium, and premier.
(A) Search Network Policies
(C) AdSense Program Policies
(D) Advertiser friendly content guidelines
(A) Consumers who watch ads
(C) Industry-respected certification organizations
(A) Enable the API for blacklisted channels, and submit through a structured data file.
(B) Create a spreadsheet of URLs and apps, and share it with your account manager.
(C) Create a channel of URLs and apps, and set it as a blacklist for that advertiser.
(D) Create a list of negative keywords, and set it as a blacklist for that advertiser.
(A) Google Display Network Policies
(B) AdSense Program Policies
(C) YouTube Community Guidelines
(D) YouTube Partner Program
About Bid Manager Brand Controls Basics Assessment
This assessment is conducted by Google via the Skillshop platform. This assessment tests your understanding of how Google places ads on different types of content using Search Ads as well as Display and Video ads and Google’s Brand Controls that allows you to create unique brand appropriateness. You are tested on things like using the YouTube Community Guidelines, knowing the Adsense Program Policies for using ads on your content. You should know about reports for advertising on your content using Google’s Adsense program, usage of Content labels, enabling, and disabling ad blocking.
This Assessment contains a total of 4 questions and there’s no time limit. You cannot edit and review questions that you’ve already answered. If you fail in your first try then you can retake the exam after 24 hours.
The above post gives you all the answers to the Bid Manager Brand Controls Basics Assessment. You should also check out our answers to the Campaign Manager Certification exam by going to the Campaign Manager Certification Exam Answers page and Display & Video 360 Certification exam in our Display & Video 360 Certification Exam Answers page. You can also check out our answers to the Bid Manager Optimization Assessment.