(A) a database of advocate’s social media handles and passwords
(B) a metrics and Reporting Game Plan
(C)a compensation plan for advocates
(D) a plan for continued engagement
(E) a geographic advocate acquisition strategy
One of the components of Brand Advocacy is a plan for continued engagement. Brand advocates can promote brand awareness by leaving positive reviews about your brand. Engagement rates for social media content are generally low but a brand advocate can create a definite plan for continued engagement so that social media posts get a higher rate of engagement.
This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.