SEMrush PPC Automation Exam Answers 2021
Before you get to the answers below here are some key facts about this exam. Exam Name – SEMrush PPC Automation Certification. Total Questions and Time Limit – 10 Questions …
SEMrush Certification
Under SEMrush Certification, you will find answers to all certification exams related to SEMrush tools and courses.
Which bidding strategy is NOT eligible for Display campaigns?
(A) Target Impression Share (B) Target ROAS (Return on Ad Spend) (C) Viewable Impressions (D) Max Clicks (E) Max Conversions (F) Manual (with optional eCPC) (G) Target CPA (Cost Per …
Read moreWhich bidding strategy is NOT eligible for Display campaigns?
What are the requirements for Smart Display conversions?
(A) At least 50 display conversions or 100 search conversions in a 30-day period (B) No conversion requirement (C) 15 conversions in a 30-day period Conclusion This question is a …
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What’s a reason to opt out of automation?
(A) You are under pressure to get lots of volume (B) You are struggling to get conversion tracking to work correctly (C) You don’t have time to work on creative …
Which is a reasonable reason to opt for automation?
(A) You don’t have time to work on creative. (B) You are struggling to get conversion tracking to work correctly. (C) You are under strict brand requirements. Conclusion This question …
Read moreWhich is a reasonable reason to opt for automation?
How do learning periods impact campaigns?
(A) They don’t – they are purely for account managers to test what works. (B) They are 5-day periods where there shouldn’t be any changes to the campaign budgets/bidding strategies …
What’s the difference between a Responsive Search Ad (RSA) and a Dynamic Search Ad (DSA)?
(A) RSAs require human input for all fields, while DSAs only let you edit descriptions. (B) There is no difference. (C) RSAs change formats depending on the device, whereas DSAs …
Read moreWhat’s the difference between a Responsive Search Ad (RSA) and a Dynamic Search Ad (DSA)?
Which campaign types have smart campaign variations? Choose three options.
(A) Video (B) Display (C) Gmail (D) Search (E) Shopping Conclusion This question is a part of the SEMrush PPC Automation Certification Exam. You can find answers to all the …
Read moreWhich campaign types have smart campaign variations? Choose three options.
If conversion data is not quite right, what bidding strategy should you use? Choose two options.
(A) Manual Bidding (B) Smart bidding (Target CPA, Target ROAS, Max Conversions) (C) Automated Bidding (Target Impression Share, Max Clicks, Enhanced CPC) Conclusion This question is a part of the …
What is the difference between Max Conversions and Target CPA?
(A) There is no difference. (B) Target CPA guarantees a price per conversion, whereas Max Conversions does not. (C) Max Conversions brings volume, whereas Target CPA focuses on keeping costs …
Read moreWhat is the difference between Max Conversions and Target CPA?