Colin has been running a film review website for his podcasts for the past two years. He’d like to start advertising his site to increase the number of subscribers. To do that he wants to contact some media owners. Who do you think Colin should contact?

(A) A forum for movie fans

(B) Film production agency

(C) An offline business directory

(D) A network that matches businesses with ad space to sell

Explanation

Colin should firstly contact a forum for movie fans because the audience is most relevant to his film review website. If he advertises his site there then he will get targeted traffic that is interested in his content. He can also contact a network that matches businesses with ad space to sell like Google Display Ad network or BuySellAds. But inside that network, he has to pick websites that are relevant to his niche for getting targeted traffic.

Conclusion

This question is a part of the Check Your Knowledge section of Google Digital Garage and Unlocked course. We have also provided all the answers to the Check Your Knowledge section of Google Digital Garage and Google Digital Unlocked.

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