Competitor Analysis with SEMrush Exam Answers 2020

Before you get to the answers below here are some key facts about this exam.

Exam Name – Competitor Analysis with SEMrush Certification.

Total Questions and Time Limit – 10 Questions with 15 minutes to finish the exam.

URL Of Examhttps://www.semrush.com/academy/onExam/5f7d632d504d1b4ca278996a

Competitor Analysis with SEMrush Certification Exam Answers 2020

Q.1 – How many competitors can you compare in the audience overlap widget in the Traffic Analytics?

(A) 5

(B) 2

(C) 3

Q.2 – In the Top Pages report, you can learn:

(A) Which pages are ranking in the top 5 organic placements on Google.

(B) Which pages are getting the lion’s share of traffic.

(C) Which pages are generating the most revenue for a competitor.

Q.3 – What metrics govern the Market Explorer categories (Niche Player, Established Player, Game Changer, and Leaders)? Choose two answers.

(A) Traffic Growth

(B) Geographic Spread

(C) Traffic Volume

(D) Content Output

(E) Revenue

Q.4 – If you see an Established Player has neglected Facebook and Instagram as a channel, what does that teach you?

(A) The channel must not be worth much since an existing giant isn’t bothering with it.

(B) The channel must be overly complicated and will require a lot of time and monetary investment to do well.

(C) The channel represents an opportunity to gain market share with limited resistance.

Q.5 – Which SEMrush tool can help you to benchmark your campaigns against the competition by exploring your competitors’ best-performing pages and finding insights on which media channels to partner with?

(A) PPC Keyword tool

(B) Position Tracking

(C) Traffic Analytics

Q.6 – True or False: With the help of the Keyword Gap tool you can optimize your organic and paid search efforts by seeing which terms you and your competitor are ranking for.

(A) False

(B) True

Q.7 – What can the Topic Research tool teach you about your competitors? Choose two answers.

(A) The frequency with which they produce the content on a given topic.

(B) Content they produce that has high and low search volume.

(C) The subtopics of a queried topic that they have and have not covered.

Q.8 – If you don’t know which competitors to focus on, which SEMrush tool can help you get the lay of the land?

(A) Brand Monitoring

(B) Market Explorer

(C) Traffic Analytics

Q.9 – True or False: A competitor with low audience overlap should be ignored.

(A) False: They might represent a partnership expansion opportunity or a future threat.

(B) True: They don’t interact with my people and I need to focus on defense.

Q.10 – True or False: In order to gain competitor insights on social campaigns, you need to connect your own social channels first.

(A) True

(B) False

What Is Competitor Analysis with SEMrush Course and Exam?

The Competitor Analysis With SEMrush Course is designed to help you develop a perfect approach to competitive research by leveraging SEMrush tools. The first lesson explains what competitor research is, why it’s worth conducting, and how it can benefit your brand. The second lesson explains how to find your most relevant and direct competitors, assess their strengths and vulnerabilities, how to build a plan based on their marketing choices, and how to understand your place in the market. The third lesson explains how to establish benchmarks for your brand based on your known and unknown competitors and how to interpret them – this will help you determine your brand’s success, failures, and plateau moments.

The fourth lesson explains how to define your competitors’ top-performing pages and how to borrow their best practices. The fifth lesson explains the assessment of your competitors’ strategies and performance across organic search, paid search, social media, and PR. The sixth lesson explains how to determine your most direct competitors based on how closely aligned they are with your core brand, offerings, and messaging channels, as well as understand who’s competing with you in what channel. The seventh lesson explains how to use the SEMrush Competitive Research toolkit in your pitch decks, presentations, and reports, as well as how to manage your projects and auto-generated reports effectively. The course contains 7 video lessons and the total content time is around 1 hour. The course is 100% free.

The Competitor Analysis With SEMrush exam tests you on the information provided in these lessons. You get a certificate if you are able to pass the exam. The exam contains 10 questions and you have 15 minutes to complete it. The questions are Multiple Choice type. The passing score is 70%. If you fail in the exam then you can retry as many times as you want. The certificate is valid for a period of one year.

Course and Exam Requirements

Here are the requirements for the course:

(1) A computer or a Smartphone with an Active Internet Connection.

(2) A free SEMrush account.

Course and Exam Modules

There are a total of 7 lessons on which you are tested in this exam.

(1) Intro to Competitive analysis.

(2) Competitive Landscape and Market Trends.

(3) Benchmarking.

(4) Analyzing Competitor Web traffic and online strategies.

(5) Auditing Competitor Strategies and Execution.

(6) Who’s Competing with You?

(7) Reporting.

Features Of the Course and Exam

The key features of this course and exam are:

(1) SEMrush is one of the most well known SEO tools in the marketing industry so their courses are well researched and full of value.

(2) The videos are short and very easy to understand.

(3) The Course and Exam are Free.

(4) You get an industry recognized certificate that you can use in your CV.

Conclusion

You can get all the answers to this exam right here on our website. We not only provide answers, but we also provide an in-depth explanation for these answers. You can also check out our answers to other SEMrush exams in our SEMrush Content Marketing Toolkit Exam Answers page, SEMrush SEO Toolkit Exam Answers page, SEMrush Advertising Toolkit Exam Answers page, SEMrush Affiliate Program Terms Exam Answers page, SEMrush Social Media Toolkit Exam Answers page, SEMrush SEO Fundamentals Exam Answers page, SEO Toolkit Exam For Advanced SEMrush Users Answers page, SEMrush Technical SEO Exam Answers page, SEMrush PPC Fundamentals Exam Answers page, SEMrush SMM Fundamentals Exam Answers page, SEMrush On Page And Technical SEO Exam Answers page, SEMrush Keyword Research Exam Answers page, SEMrush For Digital Agencies Certification Exam Answers page, SEMrush Site Audit Exam Answers page, SEMrush Competitive Analysis And Keyword Research Test Answers page, SEMrush Advanced Competitive Research Exam Answers page, SEMrush Backlink Management Exam Answers page, SEMrush Link Building Exam Answers page, SEMrush Local SEO Exam Answers page, SEMrush Management, Reporting, And Collaboration Exam Answers page, SEMrush Mobile SEO Exam Answers page, SEMrush Rank Tracking Exam Answers page, SEMrush Mobile, International, And Local SEO Exam Answers page, SEMrush Role Of Content Exam Answers page, SEMrush Content Marketing And SEO Fundamentals Exam Answers page, SEMrush Content Marketing Fundamentals Exam Answers page, and SEMrush PPC Automation Exam Answers page.

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