Cover photos have a prominent location in your social media profiles, so you should use this space strategically – for example, it’s a great place to ____________________.

(A) announce new product releases or generate interest in upcoming events

(B) put your company logo

(C) display a professional headshot

(D) serve up Display Ads

(E) highlight CTAs (Call-to-Action)

(F) showcase Buy Buttons for new products

Explanation

Cover photos have a prominent location in your social media profiles which is why you should use this strategically to announce new product releases or generate interest in upcoming events. When people visit your profile the first thing they see is the cover photo so you should include new offers or upcoming events to generate interest among the users.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.

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