Which formula below best describes how to calculate total purchase rate?

(A) Total purchases / clicks

(B) Purchases / detail page views

(C) Total purchases / ROAS

(D) Clicks / total purchases

Erläuterung

Total purchase rate is calculated by dividing total purchases by clicks.

Fazit

This question is a part of the Gain insights with Amazon Attribution reporting lesson unit. You can find all the answers asked in this exam on our Gain insights with Amazon Attribution reporting Answers page.

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