Before you get to the answers below here are some facts about the exam.
Exam Name – Doubleclick Studio Assessment.
Time Limit and Format – There is no time limit and the format is Multiple Choice.
Total Questions and Passing Score – 10 Questions and the Passing score is 100%
(A) Third-party audience targeting
(B) First-party audience retargeting
(C) AdWords API targeting
(D) Geographic targeting
Q.2 – Amanda is preparing a tearsheet of her dynamic ad to send for review. Several reviewers are outside of her agency and do not have access to the DoubleClick Studio account. What share setting should Amanda choose?
(B) Comment only
(A) The Dynamic panel
(B) The Library panel
(C) The Properties panel
(D) The Components panel
(A) Include a row for the feed’s default creative customized to a specific geo-location
(B) Use the Conditional Formatting options in the Format dropdown in Google Sheets
(C) Use the formatting from the Canonical Name column in the AdWords API
(D) Use the formatting in the Placement column in the AdWords API
(A) Dynamic targeting keys
(B) DCM IDs
(C) User profile data
(D) First- or third-party data segments
Q.6 – KidApparel’s dynamic ads have hundreds of iterations that change based on the products their customers viewed on their site. What can the team developing their feed do to help them interpret the performance data for each ad?
(A) Work with their product team to create better product names
(B) Work with a third party to interpret their data
(C) Create meaningful reporting labels
(D) Build a spreadsheet to cross-reference their product IDs with their product names
(A) The creative’s files are automatically shared in the asset library.
(B) The files must be manually uploaded into the asset library.
(C) The files are accessed through a third-party file manager.
(D) The files are initially accessible in DoubleClick Campaign Manager.
(A) The total (zipped) file size of the creative is 250 KB.
(B) The creative was not built in Google Web Designer.
(C) The creative’s exit URL goes to the wrong page on your website.
(D) A creative animation that loops indefinitely.
(A) Floodlight tag
Q.10 – What is a digital brief?
(A) An article that indicates the number of dynamic creative iterations based on the negotiated terms and conditions
(B) A document that covers a media plan, with the campaign goals and method to execute
(C) A multi-device strategy, focusing on how mobile web and mobile app can be integrated into each dynamic creative
(D) A sample of sketches of creative designs and logos, covering multiple ad formats
(A) The dynamic profile’s rules have been set to show the right content from the feed’s header rows.
(B) The correct data types have been set in Studio.
(C) The data in the Content Source Preview is assigned to DoubleClick.
(D) The Google Sheet (dynamic feed) is shared with the required Studio email addresses.
(A) Google Web Designer
(B) Google Tag Manager
(C) DoubleClick Campaign Manager
(D) DoubleClick Studio
(A) He adds the Studio files to the file’s library in Google Web Designer.
(B) He includes the DoubleClick component in the creative.
(C) He sets the new file’s environment to DoubleClick.
(D) He sets the ID in the Properties panel to “DCLK”.
(B) Target ID
(C) Image URL
(D) Start date and End date
(A) Event log
(B) Rejection notes
(C) Preview settings
(D) Creatives by status
(A) Dynamic Element
(B) Dynamic Element Value
(C) Dynamic Element Value ID
(D) Unique ID
(A) Save images in preview as a PDF
(B) Take, save, and share screenshots
(C) Save images in preview (no)
(D) With a tearsheet
(A) Google Web Designer
(B) DoubleClick Campaign Manager
(C) Google Sheets
(D) DoubleClick Digital Marketing
(A) Production specialist
(B) Creative specialist
(C) Brand specialist
(D) Media specialist
(A) Use the global site tag, which automatically tracks this information
(B) Use custom variables, also known as u-variables
(C) It’s not possible, as Floodlight tags can only capture product data
(D) Use a third-party tool, as this data cannot be captured through Floodlight natively
(A) Google in-market audience segments
(B) Third-party audience lists (no)
(C) First-party audience lists (no)
(D) Third-party demographic segments
About Doubleclick Studio Assessment
This assessment is conducted by Google via the Skillshop platform. This assessment tests your understanding of the Studio software which is used to manage and create ad creatives for your campaigns. You are tested on things like confirming HTML5 works with Studio, raising awareness with dynamic creatives, influencing users with dynamic creatives, driving action with dynamic creatives, Quality Assuring the different creatives made from Studio, and measuring the impact of Studio creatives.
This Assessment contains a total of 10 questions and there’s no time limit. You cannot edit and review questions that you’ve already answered. If you fail in your first try then you can retake the exam after 24 hours.
The above post gives you all the answers to the Doubleclick Studio Assessment. You should also check out our answers to the Display & Video 360 Certification exam in our Display & Video 360 Certification Exam Answers page and Creative Certification exam in our Creative Certification Exam Answers page. You should also check out our answers to the Google Web Designer Assessment.