Eva has been researching what makes a user-focused organization a successful one. During this research, Eva has come to realize that everyone plays a part in optimizing the user experience on an ongoing basis. What is the data scientist’s part in optimizing the user experience on an ongoing basis?

(A) Implementing tracking for measurable outcomes and share data across teams

(B) Aligning with developers to create options for testing site and app improvements

(C) Supporting and encouraging testing and enabling budgets to allow for it

(D) Building the test environments and implementing changes that were successful in testing

Explanation

The role of a data scientist in optimizing the user experience on an ongoing basis is implementing tracking for measurable outcomes and share data across teams.

Data scientists helping web and app designers learn about user behavior, understand each user’s context better, segment users by behavioral patterns, and find direction in the design process. This helps the designers understand what makes a great design and helps them to improve the user experience.

Conclusion

This question is from the Mobile Experience Certification Exam. You can find answers to all the questions from this exam on our Mobile Experience Certification Exam Answers page.

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