Francine is advertising her company’s newest video-editing software and related products. She knows that best practice is to create 3-5 ads in each of her Search Ad groups. Why does Google make this recommendation?

(A) More ads in an ad group means they receive a higher-quality score.

(B) More ads in an ad group increases the chances of showing more than one ad per auction.

(C) More ads in an ad group means more options for success in an auction.

(D) More ads in an ad group means lower bounce rates for landing pages.

Conclusion

This question is a part of the Google Ads Search Certification exam. You can find answers to all the questions asked in this exam in our Google Ads Search Certification Exam Answers page.