Google created the ABCDs of YouTube to provide advertisers with a set of guidelines to follow to develop high-impact creatives. You Attract users from the very beginning and Brand naturally. Lastly, you Direct them by stating clearly what you want them to do. Which recommendation did we leave out?

(A) Communicate with the viewer through third-party software.

(B) Coordinate secondary marketing channels to follow-up.

(C) Connect with the viewer through emotion and storytelling.

(D) Create a connection by placing a cookie on their device.

Conclusion

This question is a part of the Google Ads Video Certification exam. You can find all the answers for this exam in our Google Ads Video Certification Assessment Answers page.

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