If you want to allow your web, video, and app inventory to be monetized by Ad Exchange, how many Ad Exchange line items does Ad Manager recommend that you create?

(A) 1

(B) 2

(C) 3

(D) 4

Explanation

If you want to allow your web, video, and app inventory to be monetized by Ad Exchange, Ad Manager recommends that you create a total 3 Ad Exchange line items.

When setting up Ad Exchange line items to target your inventory, Google recommends that you create a single line item per inventory type — one for web, one for app, and another for in-stream video inventory.

Conclusion

This question is a part of the Check your Knowledge section of the “Create an Ad Exchange Line Item” lesson from the “Deliver Ads Using Google Ad Manager” unit which is part of the Drive Advertising Revenue with Google Ad Manager course.

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