In order for your HubSpot ads tool to effectively track your ads conversions, which requirements must be met? Select all that apply.

(A) The HubSpot tracking code must be installed on the page your ad directs contacts to.

(B) Auto-tracking must be enabled for your ad account.

(C) Ads must be created natively on your HubSpot account.

(D) HubSpot forms, pop-up forms, or non-HubSpot forms that use the HubSpot Forms API must be used to capture form submissions on your pages.

Explanation

In order for HubSpot ads to effectively track your ads conversions, the HubSpot tracking code must be installed on the page your ad directs, auto-tracking must be enabled for your ad account, and HubSpot forms, pop-up forms, or non-HubSpot forms that use the HubSpot Forms API must be used to capture form submissions on your pages.

Conclusion

This question is from the Quiz section of the fourth lesson “Optimizing Your Google Ads with Reporting and Smart Bidding” from the HubSpot Designing Effective Google Ads Campaigns course.

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