Jules got an alert that two campaigns are hitting the daily budget cap, limiting performance towards his ROI target. He believes that increasing the budget will drive more conversions, but he doesn’t have budget to spare. What’s one other option?

(A) Enable adaptive geo-targeting

(B) Lower the cost per action

(C) Create a new budget group

(D) Pause one of the campaigns

Conclusion

This question is a part of the Optimize performance in DoubleClick Search Assessment. You can find answers to all the questions asked in this exam in our Optimize performance in DoubleClick Search Assessment Answers page.

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