LinkedIn offers a unique type of paid advertising, where you can send targeted, customized messages to users’ LinkedIn inboxes, where it appears alongside other direct messages. This ad type is called:

(A) Inbox Conversions and Awareness

(B) Sponsored InMail

(C) Personalized Messaging

(D) Direct Message Ads

(E) Dynamic Ads

Explanation

LinkedIn offers a unique type of paid advertising called Sponsored InMail where you can send targeted, customized messages to users’ LinkedIn inboxes, where it appears alongside other direct messages.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.