LinkedIn Profile Targeting when used with ‘Target and Bid’ target setting will narrow your ad’s audience. True or False?

(A) True

(B) False


Using ‘Target and Bid’ setting in LinkedIn profile targeting will narrow down your audience. This is because Target and Bid setting means your targeting methods must match to a user before your ad is shown. This means you can show your ad only to a selected audience and your overall reach is narrowed down.


This question is a part of the Microsoft Advertising Certified Professional exam. You can find all the answers with detailed explanation for this exam in the Microsoft Advertising Certified Professional exam page.

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