Mo is keen to advertise his plumbing business. He needs to find the display advert design that will display optimally on a large smartphone device, as that’s what most of his customers use. Which of the designs would work best on smartphones?

(A) Design 1

(B) Design 2

Explanation

Design 2 is much better for a display ad on a large smartphone device because it uses a clear image with text and a clear Call To Action(CTA) button that tells the user what to as a next step. Design 1 is just text without an image or a CTA button. This looks plain and dull and users most likely won’t click it.

Conclusion

This question is a part of the Check Your Knowledge section of Google Digital Garage and Unlocked course. We have also provided all the answers to the Check Your Knowledge section of Google Digital Garage and Google Digital Unlocked.

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