More sales copy helps sell to users that are:

(A) Higher up on the decision making funnel (first becoming aware)

(B) Lower on the decision making funnel (ready to take action and buy)

(C) To both groups

Conclusion

This question is a part of the SEMrush PPC Fundamentals Certification Exam. You can find 100% correct answers to all the questions asked in this exam in our SEMrush PPC Fundamentals Exam Answers page.

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