(A) Market basket analysis
(B) Item comparison
(C) Repeat purchase
(D) Traffic diagnostics
Noelle should look at the Repeat purchase section in ARA Premium if she wants to better understand the cadence for replenishment of her shampoo. The cadence for replenishment is used to understand the behavior of customers who make a repeat purchase of your product. If Noelle can understand the repeat purchase behavior of her customers then she can better create advertising to re-engage shoppers when they may be looking to buy again.
This question is a part of the Amazon Retail for Advertisers Certification Assessment. You can find answers to all the questions asked in this exam on our Amazon Retail for Advertisers Certification Assessment Answers page.