On your Facebook Business page, which feature would you use to provide your followers with the ability to shop now, sign up, or contact your organization?

(A) instant conversion

(B) ‘featured likes’ column

(C) call-to-action button

(D) Like-gating

(E) third party app integration

Explanation

The feature which allows you to provide your followers with the ability to shop now, sign up, or contact your organization on your Facebook Business Page is called a Call-to-Action. It can be a link or a button that tells the user the next steps to follow in their journey. Examples of a Call-to-Action button can be Shop Now, Sign Up, or Contact Us, etc.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.

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