Scenario: Kyle is in a new role and looking to upskill, so he goes to Google to do some research. He finds a search engine listing that piques his interest and clicks it. He’s taken to a blog post on your site. He reads the post and sees there’s a content offer. He’s interested, but not sure he’s ready to give his information for it just yet. Below the offer, he sees a chatbot asking if he needs help so he clicks it to start a conversation. Which stage of the inbound methodology is Kyle in?

(A) Awareness

(B) Attract

(C) Engage

(D) Decision

(E) Delight

Conclusion

This question is a part of the HubSpot Digital Marketing Exam. You can get all the updated answers to this exam on our HubSpot Digital Marketing Certification Exam Answers page.

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