SEMrush Content Marketing Toolkit Exam Answers 2020

Before you get to the answers below here are some key facts about this exam.

Exam Name– SEMrush Content Marketing Toolkit

Format and Time Limit – Multiple Choice with 27 minutes to complete the exam.

URL Of Examhttps://www.semrush.com/academy/exams/content-marketing-toolkit-exam

SEMrush Content Marketing Toolkit Certification Exam Answers 2020

Click on any question to get a detailed explanation for the answer to that question.

Q.1You CANNOT sort sources by mentions, or filter out only blog mentions in the Brand Monitoring tool.

(A) False

(B) True

Q.2To see audience, engagement, and activity for your social media accounts, you would create an On Page SEO Checker campaign.

(A) False

(B) True

Q.3Look at the image below. According to the Keyword Magic Tool’s embedded feature, Keyword Analyzer, it will be easier to get higher position in Google if you write an article using the first set of keywords.

(A) There is not enough information to determine

(B) True

(C) False

Q.4Which tools should a marketing specialist use to assess their online reputation? Choose two answers.

(A) Keyword Magic Tool

(B) Organic Positions Report

(C) Social Media Tracker

(D) Organic Traffic Insights

(E) Brand Monitoring

Q.5You have written a new article and it was published on several websites. Which SEMrush tool should you use to monitor your article’s exposure?

(A) Keyword Magic Tool

(B) Keyword Research

(C) Domain Analytics

(D) Post Tracking

(E) Keyword Gap

Q.6The On Page SEO Checker report, as shown in the image below, shows signs of keyword stuffing, based on comparison with your competitors.

(A) There is not enough information to determine

(B) True

(C) False

Q.7You’ve set up the Social Media Tracker to monitor social media activity. You’ve posted on Facebook five times within the last month. Why does the tool show zero activity on Facebook?

(A) All of your posts were made more than 7 days ago

(B) None of your Facebook followers reposted these posts

(C) Data in the report is not shown correctly

(D) Someone reported that your posts are inappropriate for Facebook

(E) None of your Facebook followers liked these posts

Q.8Which tool helps you stay informed of changes in your article’s position in Google’s organic search for a chosen keyword?

(A) Post Tracking

(B) Keyword Magic Tool

(C) Organic Research

(D) Organic Traffic Insights

Q.9Which SEMrush tools should you use to find the most resonant ideas for your content based on people’s search queries and questions about a specific topic? Choose two answers.

(A) On Page SEO Checker

(B) Keyword Gap

(C) Topic Research

(D) Position Tracking

(E) Keyword Magic Tool

(F) Organic Traffic Insight

Q.10What are the SEO Content Template Tool’s key recommendations based on?

(A) Proprietary algorithms

(B) Analysis of your top 10 rivals in Google

(C) Analysis of your top 100 rivals in Google

(D) Analysis of all your rivals in Google

(E) Analysis of SEMrush’s domain database

(6) Google recommendations

Q.11What does the TF-IDF metric from On Page SEO Checker show?

(A) How important a word is to a specific document

(B) The approximate expected monthly traffic for a keyword

(C) How many times a keyword was used in a URL

(D) Which keywords are better perceived by people

(E) How a search engine sees a keyword

Q.12 With the help of which tool can you get SEO recommendations for your future articles based on analysis of your Google top 10 organic competitors?

(A) Keyword Analytics Reports

(B) Advertising Positions Report

(C) Position Tracking Tool

(D) SEO Content Template

Q.13Which SEMrush tool can be integrated with your Google Analytics account in order to see how your blog posts perform?

(A) SEO Content Template

(B) Social Media Tracker

(C) Content Audit

(D) Topic Research

Q.14Which metrics does the Social Media Tracker NOT track for a Facebook account?

(A) Reactions: ‘Like’, ‘Love’, ‘Wow’, etc.

(B) Posts shares

(C) Number of posts

(D) Number of followers

(E) Pageviews

Q.15The Post Tracking tool allows you to monitor the sources of your articles’ backlinks.

(A) True

(B) False

Q.16You are about to start writing an article and want to get ideas for a chosen topic. You type your keyword in the Topic Research tool’s search bar and select a desired subtopic within the generated report. Which of the following insights would the tool offer you for each subtopic? Choose three answers.

(A) Backlinks

(B) Readability

(C) Questions

(D) Related searches

(E) Recommended text length

(F) Headlines

Q.17 When working with the Topic Research tool, you can enter your domain name. What is the purpose of this?

(A) To highlight the subtopics you’ve already written about in order to avoid creating duplicate content

(B) To be able to sort subtopics by topic efficiency, so that subtopics that are most relevant to your content will be shown first

(C) To exclude subtopics with branded keywords that are related to your domain

Q.18 Which two types of notifications can you set up in the Marketing Calendar?

(A) In-app

(B) Trello

(C) Email

(D) Google Calendar

Q.19What can be done with the help of the Marketing Calendar? Choose three answers.

(A) Arranging and customizing marketing campaigns and activities

(B) Scheduling posts on social media

(C) Assigning tasks within marketing activities to other users

(D) Sharing your calendars with other users

(E) Analyzing your campaigns by user engagement metrics

Q.20Which metrics AREN’T available in the Content Audit report? Choose three answers.

(A) Domain age

(B) Words count

(C) Bounce Rate

(D) Amount of paid keywords

(E) Facebook shares

(F) Domain score

(G) Backlinks

Q.21Which metrics are available in the Content Audit report? Choose three answers.

(A) Amount of paid keywords

(B) Words count

(C) Domain age

(D) Domain score

(E) Backlinks

(F) Bounce Rate

Q.22While exploring the Social Media Tracker, you find out that your best-performing post on Twitter earned 120 likes, 18 retweets, and 12 replies, while your competitor’s top post got 147 likes and 53 retweets. Your audience is comprised of 9,000 users, and your competitor’s — 12,000 users. Whose post has a higher engagement rate?

(A) Your post

(B) They both have equal engagement rates

(C) Your competitor’s post

(D) They cannot be compared

Q.23Look at the list of recommended keywords from the SEO Writing Assistant. Why are some of these keywords highlighted green?

(A) You’ve already used these keywords in your headings

(B) These keywords are the most relevant to your copy

(C) You’ve already used these keywords within your copy

(D) You’ve already used these keywords in your title

What is SEMrush Content Marketing Toolkit Course and Exam

The SEMrush Content Marketing Toolkit provides several tools to maximize your content marketing efforts. These tools are designed to create SEO friendly content that not only ranks high in the Search Engines but also gets engagement in Social Media Networks. The course contains 9 video lessons with a total content time of about 3 hours. The course is 100% free.

The SEMrush Content Marketing Toolkit exam tests your knowledge about these tools and provides you a certificate if you are able to pass the exam. The exam contains 20 questions and you have 27 minutes to complete it. The passing score is 70%. If you fail in the exam then you can retry as many times as you want. The certificate is valid for a period of one year.

Course and Exam Requirements

Here are the requirements for the course:

(1) A computer or a Smartphone with an Active Internet Connection.

(2) A free SEMrush account.

Course Modules

Here are the different Modules in the course.

(1) Content Analysis and Optimization.

(2) Content Research and Ideation.

(3) Content Distribution.

(4) Content Performance and Management.

Features Of the Course and Exam

The key features of this course and exam are:

(1) SEMrush is one of the most well known SEO tools in the marketing industry so their courses are well researched and full of value.

(2) The videos are short and very easy to understand.

(3) The Course and Exam are Free.

(4) You get an industry recognized certificate that you can use in your CV.

Conclusion

You can get all the answers to this exam right here on our website. We not only provide answers, but we also provide an in-depth explanation for these answers. You can also check out our answers to other SEMrush exams.

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