SEMrush Role of Content Exam Answers 2020

Before you get to the answers below here are some key facts about this exam.

Exam Name – SEMrush Role of Content Certification.

Total Questions and Time Limit – 9 Questions with 15 minutes to finish the exam.

URL Of Examhttps://www.semrush.com/academy/onExam/5f7f10cbde69a848a2faac7d

SEMrush Role of Content Certification Exam Answers 2020

Q.1 – Why do people link to you?

(A) To make money via what you pay them

(B) To help you make money

(C) Because helping their site users by linking to great content increases those users’ affinity for their business

(D) Because Google ranks sites that link out higher

Q.2 – What are some of the ways you can filter links in SEMrush? Choose three answers.

(A) Sort them by the price per link

(B) Limit the number of links per domain

(C) Filter our NoFollow/Sponsored/UGC links

(D) Sort them by PageScore

Q.3 – What are the downsides of using a blog to publish evergreen content? Choose two answers.

(A) Many pages on a blog are “overhead” pages that Google won’t want to index

(B) Blog platforms show content based on age, not on importance and relevance

(C) Blogs make publishing too easy

(D) Google doesn’t like blogs

Q.4 – What are the most important aspects of content for SEO? Choose two correct answers.

(A) Addressing user needs

(B) Publishing high quality content

(C) Publishing high volumes of content

(D) Publishing more content than your competitor

Q.5 – Which of these is the most important aspect of links to your site?

(A) They are inexpensive

(B) They are freely given

(C) They use rich anchor text

(D) They link to money pages on your site

Q.6 – What do our case studies about links as a ranking factor show us?

(A) If you get links too quickly it can hurt you

(B) You should focus all of your content efforts on data research reports

(C) Links obtained via 301 redirects are not helpful

(D) If links are organically owned it’s OK if you get a lot of them very quickly

Q.7 – How do we balance comprehensive content with the desire for easy to navigate websites?

(A) Decide on one or the other, you can’t have both

(B) Prioritize depth of content first, it’s more important

(C) Invest in CX and UX and content depth and breadth so you can give users both

(D) Prioritize UX and CX first, it’s more important

Q.8 – What are some of the benefits of informational content? Pick the three best answers.

(A) It can increase your visibility

(B) It can enhance your brand

(C) It can build your reputation

(D) It can increase the number of pages on your site that are a ranking factor

Q.9 – How can improving your EAT help your business? Choose the three best answers.

(A) Get more links to your content

(B) Get more leads as Google uses it as a ranking factor

(C) Improve your conversion rates

(D) Get more shares of your content

What Is SEMrush Role of Content Course And Exam?

The SEMrush Role of Content course teaches you how to improve and enrich your SEO strategy by creating useful content that feeds users’ needs. The first lesson teaches the basic points of SEO content and what to focus on while improving an SEO strategy. The second lesson explains the basics of the E-A-T concept, teaching you how content breadth and width can impact your SEO success. The third lesson teaches how you can use content to effectively drive SEO, discover why users’ needs are important to track, and analyze your digital marketing campaigns. The fourth lesson explains how users’ needs impact the depth and breadth of the content on your website, and explore how the query and the true needs are connected. The fifth lesson provides an understanding of the basic aspects of links and PageRank, diving deeper into the interconnection of content strategy and link relevance.

The sixth lesson helps you to explore case studies and get insights on how links can improve rankings and discover what signals inform Google about content quality. The seventh lesson explains how to do backlink analysis with SEMrush. You will learn how to analyze links and research your competitors’ backlink profiles to get content ideas. The eighth lesson explains through the understanding of why link relevance is so important. You will also find out what types of links are worth acquiring and what content is link-worthy. The ninth lesson explains the benefits of informational content, getting insights on page speed and learning the basics of added-value mindset and how to implement it in your content strategy. The tenth lesson explains the best places to publish your content and learn about categorized tag pages and search engines’ priorities when ranking and indexing content. The course contains 10 video lessons and the total content time is around 1 hour. The course is 100% free.

The SEMrush Role of Content exam tests you on the information provided in these lessons. You get a certificate if you are able to pass the exam. The exam contains 9 questions and you have 15 minutes to complete it. The questions are Multiple Choice type. The passing score is 70%. If you fail in the exam then you can retry as many times as you want. The certificate is valid for a period of one year.

Course And Exam Requirements

Here are the requirements for the course:

(1) A computer or a Smartphone with an Active Internet Connection.

(2) A free SEMrush account.

Course And Exam Modules

There are a total of 10 lessons on which you are tested in this exam.

(1) The basics of SEO Content.

(2) What is E-A-T and how important is it?

(3) Why content is important for SEO.

(4) How users’ needs impact content depth.

(5) The basics of links and PageRank.

(6) The evolution of SEO ranking factors.

(7) Backlink analysis.

(8) Link relevance.

(9) The power of informational content.

(10) Content hubs vs. blogs.

Features Of The Course And Exam

The key features of this course and exam are:

(1) SEMrush is one of the most well known SEO tools in the marketing industry so their courses are well researched and full of value.

(2) The videos are short and very easy to understand.

(3) The Course and Exam are Free.

(4) You get an industry recognized certificate that you can use in your CV.

Conclusion

You can get all the answers to this exam right here on our website. We not only provide answers, but we also provide an in-depth explanation for these answers. You can also check out our answers to other SEMrush exams in our SEMrush Content Marketing Toolkit Exam Answers page, SEMrush SEO Toolkit Exam Answers page, SEMrush Advertising Toolkit Exam Answers page, SEMrush Affiliate Program Terms Exam Answers page, SEMrush Social Media Toolkit Exam Answers page, SEMrush SEO Fundamentals Exam Answers page, SEO Toolkit Exam For Advanced SEMrush Users Answers page, SEMrush Technical SEO Exam Answers page, SEMrush PPC Fundamentals Exam Answers page, SEMrush SMM Fundamentals Exam Answers page, SEMrush On Page And Technical SEO Exam Answers page, SEMrush Keyword Research Exam Answers page, SEMrush For Digital Agencies Certification Exam Answers page, SEMrush Site Audit Exam Answers page, SEMrush Competitive Analysis And Keyword Research Test Answers page, SEMrush Advanced Competitive Research Exam Answers page, SEMrush Backlink Management Exam Answers page, Competitor Analysis With SEMrush Exam Answers page, SEMrush Link Building Exam Answers page, SEMrush Local SEO Exam Answers page, SEMrush Management, Reporting, And Collaboration Exam Answers page, SEMrush Mobile SEO Exam Answers page, SEMrush Rank Tracking Exam Answers page, SEMrush Mobile, International, And Local SEO Exam Answers page, SEMrush Content Marketing And SEO Fundamentals Exam Answers page, SEMrush Content Marketing Fundamentals Exam Answers page, and SEMrush PPC Automation Exam Answers page.

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