(A) The quality of the ad will ensure the ad’s cost-per-click will be reduced by at least 40%.
(B) The ad will lead to a higher cost-per-click for the advertiser.
(C) The higher expected click-through rate will lead to a higher Ad Rank.
(D) The advertiser will receive more bids in the auction.
This question is a part of the Google Ads Search Certification exam. You can find answers to all the questions asked in this exam in our Google Ads Search Certification Exam Answers page.