Social media tactics tend to fall into 3 categories:

(A) Paid, Owned, Earned

(B) Aimed, Taught, Bought

(C) Earned, Borrowed, Acquired

(D) Earned, Influenced, Purchased

Explanation

Social media tactics tend to fall into 3 categories: Paid, Owned and Earned. Paid tactics are where you use paid methods like ads, sponsorships, etc. Owned tactics are where you use your own social media tactic that has worked for you. Earned tactics are the remaining tactics that you get without paying or owning.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.

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