(A) Sponsored Brands
(B) Sponsored Products
Sponsored Products Ads promotes individual products and incorporates native-looking creative elements familiar to Amazon shoppers, such as star ratings, reviews, and product prices. Since Sports Lab would like to target their ads to display to shoppers viewing bicycles with a 4+ star rating, they should go for Sponsored Product Ads that allows them to use star ratings to target ads.
This question is a part of the Amazon Sponsored Ads Foundations Certification Assessment. You can find answers to all the questions asked in this exam in our Amazon Sponsored Ads Foundations Certification Assessment Answers page.