(A) Test as many landing pages as possible to keep the testing period short
(B) Keep the content on the landing pages unchanged
(C) Test the landing pages in every one of their ads for consistency
(D) Keep the landing pages as generic as possible
This question is a part of the Optimize performance in DoubleClick Search Assessment. You can find answers to all the questions asked in this exam in our Optimize performance in DoubleClick Search Assessment Answers page.