Talkbotics has been running a campaign for their phone accessories and found it to be under-spending. Which of the following is a suggested approach to optimize the campaign?

(A) increase visibility by adding ASINs to the campaign

(B) increase visibility by adding more keywords

(C) all of these

(D) increase bids on high-performing keywords

Explanation

If your campaign is under-spending then you can optimize the campaign by three methods. Firstly, you can increase your product and brand visibility by adding ASINs to the campaign. Secondly, Adding more keywords allows your products to get more impressions and visibility. Lastly, you can increase bids on keywords that are getting the highest number of clicks and are getting you the highest conversions.

Conclusion

This question is a part of the Amazon Sponsored Ads Foundations Certification Assessment. You can find answers to all the questions asked in this exam in our Amazon Sponsored Ads Foundations Certification Assessment Answers page.

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