The best method for determining future social media targets is to establish benchmarks. You can do this by __________________.

(A) extrapolating data from past efforts to estimate future success

(B) summing the anticipated revenue accruing from this year’s social media objectives

(C) taking your organization’s net revenue and dividing it by revenue directly attributable to social media channels

(D) asking competitors to share their analytics reports so that you have a frame of reference

(E) making an educated guess based on the phases of the moon

(F) Upload benchmark reports from Google Analytics into your organization’s CRM

Explanation

You can determine future social media targets by extrapolating data from past efforts. Data from the past when extrapolated gives you a trend that can be used to estimate future success.

Conclusion

This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.

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