The Hercules Fitness Center has a website named, Last year, they released a mobile app available on both Android and iOS. They encourage users to use the app instead of the website because of its advanced capabilities. Currently, they advertise on YouTube and several other sites. When customers click on an ad, it takes them to instead of the app. What web technology can open the mobile app from a click on a web ad?

(A) Two-Factor authentication

(B) Progressive web app

(C) Universal links

(D) Deep linking


The Deep linking web technology can open the mobile app from a click on a web ad and open a product URL directly in a mobile app.

A deep link is a URL that opens and directs a user to a specific location within an app. When a developer creates an app, they can register a URL scheme with iOS and Android. Deep links can help you open URLs inside an App and they can also act on any information that is contained in that URL.


This question is from the Mobile Experience Certification Exam. You can find answers to all the questions from this exam on our Mobile Experience Certification Exam Answers page.

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