(A) negative SEO benefits
(B) integration with print and TV campaigns
(C) finely tuned targeting capabilities
(D) collaborative relationships
The value of social advertising lies in the large audience size your company has the potential to reach and the finely tuned targeting capabilities. Your audience targeting capabilities is extremely important because if you targeting isn’t good then you’ll get less engagement on your ads you will spend a lot of money and probably get a negative ROI on your ad spend. You need to target your audience using interests, demographics, and a lot of other factors so that you achieve maximum profit from your ad campaigns.
This question is a part of the Hootsuite Social Marketing Certification Exam. You can find 100% correct answers to all the questions asked in this exam on our Hootsuite Social Marketing Certification Exam Answers page.