There are three best practices for creating a successful segmentation strategy. Two of them are having a clean and organized database and collecting the right information. What is the third?

(A) Understanding implicit and explicit data

(B) Sending at the right time

(C) Having buyer personas

(D) Segmenting by the buyer’s journey

Conclusion

This question is a part of the HubSpot Email Marketing Certification Exam. You can find answers to all the questions asked in this exam in our HubSpot Email Marketing Certification Exam Answers page.

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