(A) A Custom Segment
(B) The data layer
(C) A Data Layer variable
(D) A Google Analytics tag with a Custom Dimension
Explanation
To pass static values from a website into Google Analytics Custom Dimensions you need to follow these steps.
(1) You need to create a custom dimension in Google Analytics by going to Admin > Property Column > Custom Definitions > Custom Dimensions > New Custom Dimension.
(2) You need the Data Layer to create a Data layer variable. You can do this by going to Tag Manager > Variables > User-Defined Variables > Click New > Select Data layer variable as variable type > Set Data Layer Variable Name to destination > Click Save.
(3) Enable Custom Dimension in a Google Analytics tag. You can do this by going to Variables > click on Google Analytics Settings Variable > click Variable Configuration > More Settings > Custom Dimensions > click +Add Custom Dimension > Enter Index > Enter Dimension Value > Save.
Conclusion
This question is a part of the Assessment 3 section of the Google Tag Manager Fundamentals exam. You can find all the answers to this exam in our Google Tag Manager Fundamentals Assessment Answers page.