What ad tracking method should you use to retarget people on social media who have visited your website?

(A) UTM parameters

(B) Tracking pixels

(C) HTTP cookie

(D) Demographic targeting

Explanation

You should use the Tracking pixels ad tracking method to retarget people on social media who have visited your website.

A tracking pixel is an HTML code snippet that is loaded when a user visits a website or opens an email. It is useful for tracking user behavior on your website and it is used to retarget people on social media who have visited your website.

Conclusion

This question is a part of the HubSpot Digital Advertising Certification Exam. You can find answers to all the questions asked in this exam on our HubSpot Digital Advertising Certification Exam Answers page.

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