What are the benefits of using social media when looking to advertise your business locally?

(A) People trust local businesses on social media

(B) You can target ads to a specific local audience

(C) You can make video ads promoting the area

(D) People use social media more than they use search engines


The most important benefit of using social media to advertise locally is you can target ads specifically catered to the local audience. You won’t start with a broad audience instead, you will target a specific city for your social media advertising campaign.

Example – If you are a business that sells organic vegetables in New York, then you can target only families from New York on your ad campaigns.


This question is a part of the Google Digital Unlocked and Google Digital Garage Certification exams. You can find all the latest updated questions and answers to both exams on our website in the Google Digital Garage and Google Digital Unlocked pages.

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