What are the long-term effects of bad data? Select all that apply.

(A) Sabotaging your competitors by marketing your business as more successful.

(B) Costing your business between 15–25% of revenue a year.

(C) Negatively impact any lead nurturing processes in place — impacting sales and marketing teams alike.

(D) Getting buy-in from key stakeholders to invest more in automation tools powered by machine learning

Conclusion

This question is a part of the HubSpot Reporting Certification Exam. You can find answers to all the questions asked in this exam in our HubSpot Reporting Certification Exam Answers page.

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