(A) To create an optimized copy of your existing campaign, so that it can be tested with the drafts and experiments tool
(B) To improve return on investment so you can drive more conversions within your target CPA (cost-per-acquisition)
(C) To determine which Google Ads features should be enabled to get the best performance from your campaigns
(D) To analyze the search term report and add both keywords and negative keywords, depending on historical performance
This question is a part of the Google Ads Search Certification exam, Google Ads Display Certification exam and Shopping Ads Certification exam. You can find answers to all the questions asked in all three exams in our Google Ads Search Certification Exam Answers page, Google Ads Display Certification Assessment Answers page and Shopping Ads Certification Assessment Answers page.