What can the Shopping Behavior Analysis report tell you? (select two)

(A) How users moved from one stage of purchasing to the next.

(B) Where users abandoned the shopping funnel.

(C) Errors on the “Billing and Shipping” page.

(D) Top channels driving sessions with check-outs.

Explanation

The Shopping Behavior Analysis Report shows you the number of sessions that included each stage of the shopping purchase funnel. This report provides the number of sessions that moved from one stage of purchasing to the next. This report also shows the number of users who abandoned the shopping funnel at each stage. This report also provides data about users who re-enter the funnel at any stage.

Conclusion

This question is a part of the Assessment 4 section of the Google Analytics for Power Users course. You can find all the questions from all the four assessments with detailed explanation for this exam in our Google Analytics for Power Users Assessment Answers page.

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