(A) Hit and session attributes collected via the data layer
(B) Products the user has +1’d in Google Plus
(C) User information from the Analytics cookie
(D) Hit and session attributes collected from Google Ads
Explanation
Google Analytics Dynamic Remarketing uses the Hit Scope for Custom Dimensions. This uses Hit and Session attributes which are collected via the data layer. The Google Analytics Cookie stores important user information like Device, Browser, OS, Country, City, etc. This user information from the Analytics cookie is used by Google Analytics Dynamic Remarketing to show specific ads to users who previously visited your website.
Conclusion
This question is a part of the Assessment 4 section of the Google Tag Manager Fundamentals exam. You can find all the answers to this exam in our Google Tag Manager Fundamentals Assessment Answers page.