What Google Ads report in Google Analytics can show which bid adjustments resulted in higher conversions?

(A) Campaigns

(B) Keywords

(C) Bid Adjustments

(D) Destination URLs


The Bid Adjustments report in Google Analytics allows you to analyze the performance of your Ad campaigns by providing data on the bid adjustments for Devices, Locations, Ad Schedule.

You can find out which bid adjustments led to higher conversions and which ones decreased your conversions using the Bid Adjustments report in Google Analytics.


This question is a part of the Assessment section of the Google Analytics For Beginners Certification course. You can find the answers with full explanation for all the assessment questions on our Google Analytics For Beginners Assessment 4 Answers page, and Google Analytics for Beginners Assessment Answers page.

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