What is a “dimension” in Google Analytics?

(A) The total amount of revenue a business has made in a given date range.

(B) An attribute of a data set that can be organized for better analysis.

(C) A comparison of data between two date ranges.

(D) A report that offers information about your audience.


A Dimension is a characteristic of an object(attribute) that can be given different values but it cannot be counted as a number. It organizes data in such a manner that it gets easier to analyze data. Examples of Dimension are Device Type, Visitor’s Location, etc.


This question is a part of the Assessment section of the Google Analytics For Beginners Certification course and Google Analytics Individual Qualification exam. You can find the answers with full explanation for all the assessment questions in our Google Analytics for Beginners Assessment Answers page and the GAIQ exam in our Google Analytics Individual Qualification Exam Answers page.

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