(A) Conversion optimization is investment that produces reliable month-over-month growth. Your website becomes stronger as you continue to measure, iterate, and act.
(B) Conversion optimization is focused on attracting customers through relevant and helpful content and adding value at every stage in your customer’s buying journey.
(C) Conversion optimization is the process of testing hypotheses on elements of your site with the ultimate goal of increasing the percentage of visitors who take the desired action.
(D) Conversion optimization is the technology, processes, and content that empower sales teams to sell efficiently at a higher velocity.
This question is a part of the HubSpot Inbound Marketing Certification Exam and the HubSpot Inbound Certification Exam. You can find answers to all the questions asked in both exams in our HubSpot Inbound Marketing Certification Exam Answers page and the HubSpot Inbound Certification Exam Answers page.